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Ad Products

Display Advertising

Bankrate is the #1 site for reaching in-market consumers while they are in the process of researching and shopping for financial products.

Our display advertisements are strategically positioned to ensure that your message and brand will reach a highly engaged and receptive audience.

	Channel/Units Available
	Roadblocks
	Interstitials
	Home Page/Editorial Modules

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Channels Available

	Mortgages
	Home Equity/Debt Management
	Savings & Investments (Money Markets, CDs, Checking & Savings)
	Credit Cards
	Run of Banking (Money Markets, CDs, Checking & Savings, Credit Cards)
	Auto Loans
	College Finance
	Taxes
	Insurance
	Run of Personal Finance (College Finance, Taxes, Insurance)
	Bankrate Network Home Pages (Bankrate Home, News & Advice Home, Compare Rates Home, Calculators Home, Interest.com Home, Mortgage-Calc Home)
	Run of Network

Ad Units Available

Display Ad	Dimension	Position
Leaderboard	728x90	Rotates throughout all Bankrate site pages.
Poster	275x330	Rate search pages for all Bankrate products.
Island	250x250 or 300x250	Positioned within the text on Bankrate story pages.
Banner	468x60	Rotates throughout all Bankrate site pages.
Skyscraper	120x600 or 160x600	Located on all channel home pages, calculator pages and rate table pages.
Badge	125x125	Located on all channel home pages, calculator pages and rate table pages.

Display Ad Opportunity: Leaderboard

Display Ad Opportunity: Poster

Display Ad Opportunity: Island

Display Ad Opportunity: Banner

Display Ad Opportunity: Skyscraper

Display Ad Opportunity: Badge

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Roadblocks

Own the Bankrate Network Home Pages or Channels for a day!

Bankrate Network Home Pages:

Bankrate.com Home, Bankrate.com News & Advice Home, Bankrate.com Compare Rates Home, Bankrate.com Calculators Home, Mortgage-Calc.com Home

Channels:

	Mortgages
	Auto
	Savings & Investments (Money Markets, CDs, Checking & Savings)
	Personal Finance (Includes Personal Finance, College Finance, Taxes, Insurance)

Roadblock

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Interstitials

These between-the-page ad units are maximum attention-getters!

Launches when any calculator is clicked off the calculator home page

800x500, 30k in flash, 20k GIF or JPEG

Animation length: 15 seconds

Click here to view Interstitial video example

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Home Page / Editorial Modules

Our Home Page Modules and Editorial Modules are permanent placements that promote a maximum of four premium Bankrate Advertising Partners.

These positions offer broad coverage of the Bankrate site and superior branding opportunities.

Our Home Page Modules are located on the Bankrate home page, all section home pages (News & Advice, Compare Rates, Calculators) and all product home pages (Mortgages, Home Equity, etc.).

Editorial Modules are located on all editorial/story pages.

Editorial Modules

* Mortgage rate may include points. See rate tables for details. Click here.
* To see the definition of overnight averages click here.

Bankrate Privacy Policy

Except as otherwise expressly agreed in writing by Bankrate, the terms and conditions governing all advertising with Bankrate are set forth in Bankrate's Advertising Terms and Conditions located at www.bankrate.com/terms. Any and all other materials or information displayed on Bankrate.com or received from Bankrate or its representatives regarding advertising with Bankrate shall not be binding on Bankrate and are subject to the terms and conditions set forth in Bankrate's Advertising Terms and Conditions.